Testimonials
WE CAN ALWAYS TELL YOU HOW GREAT WE ARE BUT OUR UNDERWRITERS CAN DO IT BETTER!
“We reach an important audience effectively through WCNY – and M&T Bank feels that this local partnership is a great community resource.” Robin Toia
VP, Central New York Regional Marketing
“WCNY has been a marketing outlet for University Hospital and SUNY Upstate Medical University's four colleges for many years. We have promoted our clinical services, public seminars, college open houses and health initiatives through sponsorships and in general on the radio and television stations and have advertised extensively in Preview magazine. We feel the audience and the overall climate of investigation and inquiry that characterizes these venues are uniquely receptive to and supportive of what we have to say and offer.” Melanie Rich, director
Marketing and University Communications SUNY Upstate Medical University “Working with WCNY helps us reach our patients, gain new ones - and add value to living in Central New York. It's a win-win for our business and the community.” Chris Tirabassi
Administrator
Internist Associates of Central New York "WCNY is a very viable marketing tool. We have recommended it to several of our clients as a great way to compliment their marketing strategy. The diverse programming enables us to specifically target the customers our varied clientele are seeking!" Susan Neff
President
Lighthouse Marketing "We decided to renew our commitment to underwriting with WCNY when a number of customers told us that they brought their business to us because, as they told us, we supported the British comedies on WCNY." Jane Waligora
Owner
J Waligora Audiology “WCNY works as a unique and powerful marketing tool – as well as a valuable community service.” Dave Northrup
Vice Chairman, Univisions Communications Group “We saw a noticeable increase in the number of hits to our website and calls to our office quickly after we began airing on WCNY, many of them indicating they or someone they knew saw our spots on television... WCNY was the only television we were using at the time!" Stephen J. Havlovic, Ph.D
Interim Dean
School of Management
SUNY IT MBA, Utica "WCNY has been a wonderful marketing medium for us. The response has been great. We even have people personally coming into our place of business and THANKING US, for supporting their program! Not only are we seeing results in sales but we also are building a nice rapport with the community itself." Catherine Porter - Owner
Maico Hearing Aid Service
Liverpool “I’ve tried various media over the years, but few, if any, have yielded the results and positive feedback that our underwriting message has prompted.” Bruce Kitney
President
Charles W. Jacobsen
Oriental Rugs “Since we started using WCNY as one of our advertising mediums, we have been happy with the response we’ve received. We have to be very selective where we spend our advertising dollars…it is very apparent that we have made a wise choice.” Joan Horton
Owner
International House
Of Pancakes, Dewitt "Part of our marketing strategy is to partner with the audiences that are in touch with the arts and culture. Advertising with WCNY brings a lot of potential customers to our showroom. We know this because they tell us." Leesa Hovey
Advertising Manager
Truax & Hovey/
C & R Supply “Contemporary Trends has partnered with CLASSIC FM since 1987. A year ago we added television to our media mix. In our opinion, WCNY is the way to reach our potential customers at a reasonable cost and the TV addition added significantly to our audience. We continue to see the results! Carolyn Grigorv
President
Contemporary Trends
Ithaca “WCNY is a great way for the McClurg Team to connect with its clients. We really enjoy the accolades from our clients when they see our support.” Scott McClurg
McClurg Associates Marcellus
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