Corporate SupportA Good Business Decision! REACH THE TARGET AUDIENCE YOU NEED TO REACH Your message on public television will reach the target audience you need to reach efficiently and effectively. Research on the buying habits of public television viewers shows they are more likely than non-viewers to be consumers of financial services, household appliances, and recreational equipment, as well as many other types of products and services. With high penetration into the nation’s upscale households, public television can be an effective way to put your message in front of your customers, community, stockholders, and your employees. GET HIGH IMPACT FOR LESS MONEY Even if the price of network or local television advertising is out of your reach, chances are you can afford to put your message on pubic television. For a fraction of the cost of commercial TV time you can get high impact and reach an important audience – one that has more disposable income than non-viewers. SPONSOR: IT’S NOT A COMMERCIAL Sponsorship is different from a commercial because it allows you to reach a specific audience. By underwriting programs that appeal to the people you want to reach, you’ll be able to put your message in front of a specific audience. You can reach those interested in the world of finance and business who watch public television’s business programming. You can reach nature-lovers, do-it-yourselfers, parents of young children, people interested in science and technology, and more. Public television’s diverse programming attracts a variety of audiences. If you can define your market, you can define your target audience, and reach them through public television. PROVIDE A VISIBLE SERVICE TO YOUR COMMUNITY From literacy programs for children, like SESAME STREET, to investors keeping up with the market through NIGHTLY BUSINESS REPORT AND FINANCIAL FITNESS, your participation with pubic television will benefit thousands of people throughout our community. Your sponsorship is a high impact, visible and cost effective way of showing your support for your community, its people, and institutions. Web Banner specification for sponsors could be found here... For more information about business opportunities, please contact Larry Goodsight at (315) 453-2424 x215, 1-800-451-9259, or Larry_Goodsight@wcny.org
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Corporate Support 
