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WCNY announces hiring of new Director, 415 Productions

John Craddock will join WCNY in a newly created role of Director, 415 Productions on Dec. 12.

Craddock will oversee all aspects of WCNY’s new business unit, 415 Productions, which offers a variety of client production services including high-quality TV and radio commercials, corporate and training videos, digitial content creation, audio and visual production, and event production at WCNY or off-site.

“We are excited to welcome John to our growing team,” said Robert J. Daino, WCNY President & CEO. “With more than two decades of media production experience with companies including Disney, Kodak, and Simon & Schuster, John’s leadership of 415 Productions will deliver new unparalleled production and event services to the region’s business community.”

Craddock was previously director, marketing and creative services at Syracuse University. He also served as a full-time faculty member, and an administrator in the College of Visual and Performing Arts.

Craddock has worked in advertising, publishing, and interactive media for more than 20 years, with an emphasis on film and video production across a broad range of industries, including broadcast television. Since 2001, he has been active as an independent filmmaker in both narrative and documentary forms. He has also worked with Konica-Minolta, Discovery Communications, and numerous other corporate clients. His work in film has been distributed nationally, internationally and on broadcast and cable television.

He earned a Master’s of Fine Arts from Syracuse University and a Bachelor’s Degree from the University of North Carolina at Ashville.

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