WCNY’s “Impact Giveback Program” returns for part 2 with all-new episodes on WCNY-TV! Last year, WCNY celebrated local businesses across Central New York with the Impact Giveback Program; promoting business resilience, recovery, and revival. In partnership with Ithaca College, WCNY selected 60 businesses across the region to participate in video production, digital marketing, print advertising, and more to support business efforts to revive and thrive in a post-pandemic economy. The 60 businesses were also featured in the “Impact Giveback Program” three-part series, which aired last fall on WCNY-TV.
This year, the program returns with three follow-up episodes, hosted by Rick Fenner. We’ll check-in with 15 of the 60 featured businesses for updates on where they are now. Tune in to learn more about these businesses’ perseverance through the pandemic, and discover how each one is continuing to make an impact in our community.
Watch WCNY’s “Impact Giveback 2.0” on Monday, Nov. 28, Dec. 12, and Dec. 26 at 8 p.m. on WCNY-TV!